Balkan Monitor

The Gallup Balkan Monitor survey continually monitors the views of the Balkans residents: from their living standards, happiness and attitudes towards the EU, to their employment opportunities, feelings about living abroad and the performance of their governments. With its partner, the European Fund for the Balkans, Gallup has developed a one-stop-shop for anyone requiring strategic insights into the Balkans.

Insights and Perceptions - Voices of the Balkans

The Western Balkans is constantly in the spotlight: Kosovo independence, minority disputes, EU integration prospects - hardly a day goes by without Balkan issues hitting the headlines or a Balkan policy initiative being discussed.

Sound policies are vital, but they cannot be formulated without a well-founded knowledge of the perceptions and attitudes of the Balkan people. Something is lacking: reliable information about what those people are thinking. The Gallup Balkan Monitor is filling this crucial gap: based on pioneering surveys throughout the Western Balkans, it provides an up-to-date assessment on the socio-political, socio-economic, and multi-cultural dimensions of the Balkan region.

Covering Albania, Bosnia and Herzegovina, Croatia, Kosovo, Macedonia, Montenegro and Serbia, the Gallup Balkan Monitor explores a series of key issues including:

  • Ethnic & cultural identities and perceptions of other ethnic groups
  • Religion & spirituality
  • Social & economic conditions, employment prospects
  • Business conditions
  • Political activity in the region
  • Attitudes and perceptions about the EU and major international organisations
  • Good governance, corruption, crime & safety
  • Well-being & life satisfaction
  • Migration
  • The future: outlook and aspirations.

Methodology

The research is conducted annually. It represents at least 1,000 interviews per country and uses stand-alone samples of ethnic minorities and other entities. This allows for a differentiated analysis of the citizens' perceptions in the region.

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